Fostering Corporate Relationships Through Floral Arrangements
Over six years, we learned that effective business gifting isn’t about flawless bouquets—it’s about grasping the delicate dynamics of professional relationships and the timing that matters most.
How We Solved the Corporate Gifting Puzzle
Back in 2019, we kept hearing the same grievance from business clients: "Beautiful flowers, but they arrive after the meeting." That moment made us realize we weren’t merely arranging flowers—we were coordinating moments that could shape professional relationships.
The Timing Revolution We Stumbled Upon
Our breakthrough emerged from a stressed client in 2023. An essential investor meeting was moved up three hours, and they needed arrangements to match. Rather than deem it impossible, our team devised what we now call "flex-timing"—bouquets crafted to look perfect whether they arrive at 9 AM or 2 PM.
"Now we create arrangements with multiple 'peak moments' throughout the day, so your flowers never look like they're waiting around."
Our Problem-Solving Process
We shaped this approach after watching well-intentioned gifts create awkward moments instead of meaningful connections.
The Context Discovery Phase
We learned the hard way when a client's celebratory arrangement arrived amid a tough restructuring announcement. Since then, we ask the questions florists usually skip: What’s happening in your business right now? What’s the mood you’re aiming for?
Recent example: A client wanted to celebrate a partnership but noted their partner company was dealing with a family tragedy. We shifted from bright celebration to thoughtful support—same partnership recognition, a completely different emotional tone.
The Practical Reality Check
Beautiful arrangements that quickly become unmanageable look awkward after a few days. We learned to design for real office environments—air conditioning, varying light, busy receptionists who might forget to water.
Our "office-hardy" selections include flowers that dry gracefully rather than wilt dramatically, and arrangements that appear intentional even if not perfectly maintained after a busy week.
The Follow-Through Innovation
We found that the real impact unfolds after delivery. A client mentioned visitors still asking about the flowers weeks later, looking fresh. That showed us we weren’t just delivering gifts—we were sparking ongoing conversations.
Now we include subtle care notes that help the recipient keep arrangements looking professional longer, plus seasonal refresh options for clients who want to maintain that polished impression year-round.
The People Behind the Process
We’re not traditional florists, and that’s likely why our approach works. Our backgrounds in business consulting and hospitality management taught us to view gifting as relationship strategy, not mere decoration.
Kaveri Mehta
Lead Design Curator
Former hospitality manager who kept noticing how flowers shaped guest experiences in luxury hotels. Kaveri brings that same focus on environmental psychology to corporate spaces, understanding how floral choices influence business conversations and first impressions.
Prithvi Khandelwal
Client Relations Director
Started in business consulting before realizing that successful partnerships often hinge on thoughtful gestures that many companies miss. Prithvi specializes in timing, cultural considerations, and the subtle art of building business relationships through meaningful gifts.